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Let’s face it- no company in today’s day and age can survive without an effective marketing strategy. At the same time, businesses also need to balance the type of promotion with available budget, and this is where a number of them tend to go wrong. What makes it a little more interesting is that there is never only way to market the business- you need to consider a combination of marketing activities. But while a fair number of marketing mistakes that can be looked at as positive learning experiences, you can save energy and time by avoiding the following: Proceeding without a plan- Not creating a plan to market your company would be akin to buying your favourite pair of trousers blindfolded. Though you may get lucky and get the result you need, there are high chances of wasting tremendous time and money on this operation. Every business needs to proceed with a marketing plan, and so should you. Not knowing the USP of your business- In today’s times, due to intense comp

Wondering how to launch an online e-commerce store without burning a hole in your pocket? It’s not rocket science anymore as the advent of the digital media has made possible for anyone and everyone to introduce their own e-commerce websites. Over the years, shopping, cash transfers, etc. are being easily done via the online platform. Hence, if you’re looking for a way to offer business solutions   without incurring any costs, opting for an  e-commerce platform   would be your best bet.   While you may be aware of starting your own business, you might not be aware of the best ways to go about it. Therefore, we offer you some effective tips and tricks that can be instrumental in kick-starting your very own e-commerce website. Effective ways to start your Own E-Commerce Websites Devise a business plan Although your business might not be in the form of a physical store, you need to craft a well-designed business model and put your plans into place. Only when you have an intricate